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If you are looking for something to wear that both fits style issues and social stakes, then take a deep look at what Hawa Sangaré has been building up with her brand Hawa Paris. Her collection was lately displayed at Paris Town Hall at the invitation of Anne Hidalgo. Needless to say that the current mayor of the French capital city is a loyal customer to the brand, a brand that she loves and wears personally. And you, what is your knowledge about Hawa Paris?
When fashion meets insertion: this could give you a proper idea of what Hawa Paris genuinely is. Hawa Sangaré began to work on her project in late 2021, setting up an integration company whose goal was to create garments and help women in difficulty at the same time. Clothe wasting and social inequalities are part of the daily issues that the businesswoman tries to tackle and solve thanks to her brand: today, the French woman with Malian roots is working hard on her project and about forty employees are collaborating with her in her insertion company called Hawa in the feminine.
How to tackle clothe wasting? By collaborating with partners who can help you grow your business in an ethical way. Hawa Paris is a brand that takes social and environmental issues seriously: the company is collaborating with a luxury house like Balmain and uses its slow-moving materials to produce garments. The challenge is successful: eco-friendly fashion can be as beautiful and appealing as any type of fashion, and you can take a look here to make your own opinion.
What about insertion? The women working for the company can stay if they have a project related to Hawa’s business, but they can also set up their own project after a while if they wish to do so.
The Hawa Paris collection is dedicated to men and women at the same time. The goal was to propose timeless garments that could be worn by any sex, no matter your forms and sensitivity. Another aim was to create clothes that you could accessorize the way you want it.
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Today, Anne Hidalgo is a loyal customer to Hawa Paris. Before the last exhibition of February 1, 2024, the mayor of Paris attended the brand inauguration in May 2023. She then bought a bodysuit and has been a regular client ever since. Are you going to follow her lead as well?
photo credits Aritsan
photo credits Aurore Baldy