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Are you aware of what ethnobotanicals is? If you are longing to protect your skin with natural, safe and eco-friendly products, and if you wish to put a touch of tradition and authenticity at the same time, then you should read this article and get to know about Enudium, a brand-new skincare range which has been crafted with African ethnobotanicals.
The South African brand is working on four pillars that efficiently sum up the positioning of Enudium: protection, hydration, balance and tone.
Enudium is committed to protective skincare and advanced ethnobotanicals. What does it mean concretely? Ethnobotanicals, especially African ethnobotanicals, is the study of the local plants and the way people use them in their daily lives to get cured or to take care of the body and mind. The traditional knowledge of local people is of paramount importance in such a concept, and Enudium is combining African ethnobotanicals with modern skincare science in order to get ethical and organic products that will help you protect your skin in an efficient way.
Furthermore, the cosmetics brand is devoted to sustainability and fair trade. The goal is to produce without undermining people’s future, and providers as well as farmers are carefully selected with a particular focus on their working conditions and wages. Plant resources are used with responsibility and conscience, and the protection of the environment is not just a matter of words: proudly made in Africa, it is important to highlight that Enudium is not only dedicated to people in Africa. Whether you live in the US, in Europe or any other region in the world, Enudium’s products can be the perfect deal for you and your skin.
You can try the Ethnobotanical Firmness Cream which is fragrance free and conceived without any essential oils, or the Nuru Spectrum Sheer Sun Emulsion that you can use every day to improve your skin health.
If you wish to know more about the product range of Enudium, you will find all the information on their website http://www.enudium.com.
Photo credits : Anna Dabrowska.