What’s the best thing your mother or grandmother could possibly give you? How about loads of talent and something firm to put your hands on?

Based in Sénégal, IMADI is born using traditional materials and a love for handmade bags, baskets and rugs trimmed with leather.

Emergent from a weaving tradition passed down from grandmother to mother to daughter. The distinct pieces come in a variety of colours, shapes and textures. They are something to boast about, an heirloom technique that has surpassed time and generation.

IMADI is influenced by nature and has brought forth designs that one can truly appreciate at any age or walk of life.

Learn more about the brand on http://www.imadiworld.com